Growth Stories.
Measurable Results.

Our client is a multi-category fashion brand selling across clothing, footwear, and accessories with over 50,000 active SKUs. Their marketplace setup was fundamentally broken: products were listed as individual flat listings rather than structured parent-child variations, meaning a t-shirt in 12 sizes and 8 colors existed as 96 separate listings with no cross-linking and no shared review pool.

Customers searching for a specific colour or size had no clear path to find it once they landed on a product. Review counts were split across dozens of listing variants, so even strong sellers showed fewer than 20 reviews. The "Search Found It" rate in Brand Analytics was 22%, meaning most of the SKU catalog received under 100 impressions per month. Analysis of session and traffic data in AdNexora showed 62% of short-duration sessions were landing on a size or colour variant that was out of stock with no visible alternative.

We mapped the correct parent-child hierarchy for every product family, then rebuilt 3,200 parent listings using correctly structured flat file uploads, consolidating an average of 16 child variants per parent. All variation attributes were standardised with correct size chart data and consistent colour naming. The Brand Store was rebuilt with structured category navigation. A+ Content was created for the top 200 revenue-generating parent ASINs.

Monthly revenue grew from a baseline of $68,000 to $254,000 within six months of the rebuild. The number of SKUs receiving over 1,000 monthly impressions grew from 12,400 to 51,200. Search Found It rate improved from 22% to 78%. Variation errors fell from 3,200 to zero. Top parent products now carry 200 to 800 reviews versus the previous average of 14.

Our client is a direct-to-consumer supplement brand specialising in protein powders, pre-workout formulas, and daily wellness products. With a loyal customer base and strong product reputation, they were generating solid one-time purchase revenue but had almost no repeat purchase structure. Their Subscribe and Save enrolment rate was under 3%, and total ACOS was running at 24.6%.

The brand had never had an active Subscribe and Save strategy. Listings made no mention of the subscription benefit, there were no coupon incentives for first-time subscribers, and no A+ Content explained usage frequency or built brand trust. The brand was essentially reselling to strangers every month rather than building a subscriber base that would reduce long-term customer acquisition cost.

We implemented a four-track subscription growth strategy: rewriting all listing content to prominently feature Subscribe and Save in the first bullet, creating A+ Content focused on usage habits and 30-day results timelines, running Sponsored Display campaigns targeting previous purchasers with subscription-focused messaging, and building a monthly coupon cadence for new S&S subscribers alongside a post-purchase insert card guiding customers to enrol.

Subscribe and Save subscribers grew from 320 to 4,200, a 1,213% increase over eight months. Monthly organic revenue grew from $8,000 to $138,000 as the subscriber base compounded. TACOS fell from 24.6% to 8.4% because organic revenue grew faster than ad spend. The repeat purchase rate grew from 28% to 71%, fundamentally improving the unit economics of the business.

Our client is an Australian specialty coffee brand with a strong direct-to-consumer presence in Australia, New Zealand, and the United Kingdom, holding a 4.8-star rating across over 2,400 marketplace reviews. Despite this track record, the US marketplace launch was a blank page: zero reviews, zero sales history, zero organic rank, and a team with no US marketplace experience.

Launching in the US without sales history means no credibility signals for organic rank or conversion. The brand also faced intense category competition with hundreds of established brands fighting for high-intent search terms. The premium price point was unsustainable without the review count to justify it, and US buyers searched for different coffee format terminology compared to Australian customers.

We planned the launch in three phases. Pre-launch: we built a complete listing set optimised for US search behaviour and structured a global listings setup to share brand registry credentials across markets, reusing AU photography and reducing creative costs. Launch: aggressive auto and broad campaigns built purchase velocity and harvested keyword data. Growth: exact match campaigns replaced discovery spend, Sponsored Brands video ads featured the Australian origin story as a quality differentiator, and a Global Store connected AU and US storefronts to expose US buyers to the accumulated review base.

Eight months after launch, the brand reached $162,000 in monthly US revenue. ROAS improved from 1.4x in the launch month to 4.2x. The Global Store drove 18,400 cross-market views in month eight with measurable revenue contribution. Organic ranking for the primary keyword moved from outside the top 100 to position 22 by month six.

Our client is a tools and hardware brand with 24 ASINs covering drill bits, fasteners, wrenches, and measurement equipment. They had been growing steadily to around $84,000 to $92,000 in monthly revenue before a compliance audit flagged four ASINs for missing safety certification documentation. The flag cascaded to all 24 ASINs due to a linked catalog policy rule, resulting in a full account deactivation.

The deactivation lasted five months while the brand worked through certification. All organic rank was lost, review recency signals decayed, and competitors filled the placement gaps. When reinstated, the brand was starting from zero in search rank, keyword indexing, and purchase velocity. A previously dominant position in drill bit results had been absorbed by competitors. Three weeks post-reinstatement, sessions were still under 3,000 per month.

We ran two parallel tracks. On the compliance track, we ensured all safety certification numbers were correctly included in listing attributes, filed a proactive compliance review to return account health to green, and restructured the catalog so a future flag on a subset of ASINs could not cascade to the full account. On the recovery track, high-bid auto campaigns rapidly re-harvested keyword data, followed by exact match campaigns targeting previously dominant terms. Search Query Performance data analysed through AdNexora identified which terms competitors had captured during the deactivation, and Sponsored Brands rebuilt top-of-search visibility.

Within three months of reinstatement, monthly revenue reached $112,000, exceeding the pre-deactivation peak of $92,000 by 33%. Sessions grew to 18,600, 41% above the previous high. Organic rank for the primary keyword recovered to position 8, better than the pre-deactivation position of 14. All 24 ASINs were restored with no remaining compliance flags.